Q. What is an Alexa Flash Briefing?

A. A Flash Briefing provides a quick overview of news and other content such as comedy, interviews, and lists that a customer discovers and enables in the Skills section of the Alexa app. Customers receive their Flash Briefing by asking their Alexa-enabled device things like, “Alexa, give me my Flash Briefing” or “Alexa, tell me the news”. Alexa either reads text content or plays audio content that is provided by each enabled skill. Typically a Flash Briefing becomes a part of a customer’s daily routine as they get ready for work or school, or wind down after their day.

Q. How long can a briefing be?

A. Flash briefings are limited to 10 minutes as of this writing. If you were hoping to post a Podcast you would need to edit it down or use the briefing to provide your listeners with valuable snippets or clips from the main episode. This is were having a briefing can complement your brand.

Q. What if I already have a SoundCloud account that I upload my audio to and don’t want to use SoundUp?

A. SoundCloud provides a feed that is great for a podcast! But the feed they provide does not meet the standards of what Amazon asks for. If you have your own WordPress website with a 256bit SSL, on the other hand, we do offer a standalone plugin that will let you use your SoundCloud account for the Alexa Flash Briefing.


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